Viral Posts Won’t Stop Meta AI From Using Your Data: Here’s What Will

Every now and then a viral message declaring that Facebook and Meta don’t have permission to access the users photos and content infects feeds worldwide.

It doesn’t work, and never will—but that doesn’t stop new versions of the debunked meme appearing; this time, it’s taking aim at Meta AI and how it uses your data for training.

Why Posting “I Don’t Give Facebook Permission” Doesn’t Work

In short, posting this message to your Facebook feed doesn’t do anything because that’s not how Facebook or Meta’s terms and conditions work. If you’re using the platform, you’re automatically giving Meta permission to use your data, images, interactions, and more to help shape their product and sell advertising.

The original version of this message targeted Meta’s (then still named just “Facebook”) general data collection, suggesting that if you posted the message to your wall, Meta would auto-magically stop using your data automatically. Of course, that’s not how it works, and Meta’s data collection remains as in-depth as ever.

Here’s an example I recently spotted:

viral facebook text post on stopping meta using your data

While the overall message is completely off-base, the assumptions on how Facebook works are also completely wrong: copying and pasting a message doesn’t “upgrade the system.”

Why Has This Viral Message Started Again?

This time around, the message targets Meta AI, Meta’s artificial intelligence chatbot that the company is pushing throughout its products. Many people who use Meta products, like Facebook, WhatsApp, and Instagram, are unhappy about this integration, both the tool and the data collection required to train the AI tool.

The rise of Meta AI has given rise to a new viral message that users are meant to post to their walls. There are some variations of the message, but it’s roughly similar to this:

It follows a similar pattern but, again, is completely useless.

How Meta Users Can Opt Out of AI Data Training

The big difference with Meta AI’s data training is that there is actually a way to opt out of having your data used. At least, there is depending on where you live.

Unfortunately, at the current time, US-based Facebook users cannot opt out of Meta’s AI training data collection. Data collection and privacy laws in the US are famously weak, and because of this, Meta isn’t required to provide a way to protect your data.

meta data collection notice with options to stop collection

However, if you’re in the EU or UK, the Facebook Data Subject Rights Form will actually tell Meta that you don’t want them to use your data.

My cynical side believes it’s a placebo, but the EU’s GDPR is strong enough that Meta has to provide the option. But for the rest of the world, the only way to avoid Meta’s data collection is to remove yourself from its platforms, which, let’s face it, is easier said than done.